2020 Golf Tech Feature









Golf Technology 2020
by Jeffrey Reed, Editor, LondonOntarioGolf.com
No longer does the golf industry limit itself to new technology in GPS and laser rangefinders, golf simulators and launch monitors. Today, everything from club grips to golf balls rely on years of research and development, and cutting-edge manufacturing. Nothing is left to chance before the best equipment is put into the hands of everyone from weekend warriors to PGA Tour winners. The 2020 lineup of tech toys can only do one thing: better your game.

Lamkin Corporation Grips
Lamkin Corporation leans on new technology with its 2020 grip offerings, including two new grips in the ST (Smooth Track) family, as well as Calibrate Technology, a unique design feature developed to create the company’s most advanced reminder grips in its 95-year history. The pioneering ST line includes the ST+ Hybrid, and midsized ST+2 Hybrid Calibrate grips, both loaded with ST material for a superior tacky surface. Sonar+ Wrap Calibrate and Sonar+ Tour Calibrate grips feature prominent reminder spines to optimize hand placement.
$8.49-$10.99 US

Breakthrough Golf Technology Stability Tour Putter Shaft
For years, putter shafts trailed in technology, but no longer, thanks to the new Stability Tour shaft from Breakthrough Golf Technology. Company founder Barney Adams is a legend of the game, so it’s no surprise his new putter shafts are making their way onto the PGA Tour. His latest offering has a streamline, slim look which tapers to 13% reduction in the shaft diameter. The Stability Tour model balances like a steel shaft for precise specifications. And it has a soft feel, thanks to 30% more carbon fiber for a crisp, responsive sound and control.
$249.99 US

Bridgestone Golf TOUR B Family Golf Balls
When Tiger Woods is part of your research and development team, then you know you’re rolling out a high-tech golf ball. That’s exactly what Bridgestone Golf’s new TOUR B golf balls provide, thanks to a ground-breaking REACTIV Urethane cover – the first-ever “Smart” cover, according to Bridgestone. REACTIV technology results in a shock-absorbing soft cover on slow impact shots for more spin and control, and high resilience on high impact shots for more power and distance – just the way Tiger likes it. There are four models, each designed for specific swing speeds and feel preferences.
$44.99/dozen US

Bag Boy Nitron Push Cart
It won’t buy you a beverage at the halfway hut, but Bag Boy’s new sleek Nitron push cart makes your round much more enjoyable, thanks to a revolutionary auto open feature with Nitron Piston technology. This means you can transform from a compact folded cart to open and ready in just seconds. Bag Boy invented the modern walking cart in 1946, and now they’ve gone Nitron with a simple two-step open that pops the front wheel into place automatically. The Nitron also features the TOP-LOK bag-to-cart attachment system to tightly secure your golf bag while on the links.
$249.95 US

Bushnell Golf Wingman GPS Speaker With Bluetooth
With a combination of GPS and Bluetooth technologies, the Wingman speaker from Bushnell Golf is a hybrid first-to-market product providing golfers with audible front, centre and back distances to the green via GPS readings, all while listening to the music of their choice through mobile applications. Simply pair the Wingman with your music source and Bushnell Golf App, and use the app while pressing remote for audible GPS distances. It’s that simple. A magnetic mount, 10-plus hours of battery life and ability to charge other mobile devices make this a fun addition to a day on the course.
$149.99 US

Arccos Caddie Rangefinder
Featuring the award-winning Arccos Caddie App, real-time slope and weather calculations, plus altitude adjustments based on your home course, Arccos Golf’s new GPS rangefinder is the world’s first to be powered with artificial intelligence. This latest technology from Arccos takes into count wind speed (speed, direction and gusts), temperature, humidity and altitude. It even provides golfers with club recommendations. The Arccos Caddie is golf’s first platform combining automatic shot tracking and smart distance club averages, with advanced analytics and caddie advice for any golf hole on earth.

TaylorMade Golf SIM Drivers
TaylorMade Golf’s new SIM family of metalwoods introduces unconventional geometry in its asymmetric sole which is key to the clubs’ drag reduction and airflow improvement. Using an enhanced Inertia Generator, TaylorMade’s SIM drivers improve forgiveness while increasing aerodynamics and clubhead speed at the most critical stage of the swing – the last three seconds (one metre) of the swing prior to impact. The SIM driver features sliding weight technology and a loft sleeve for maximum adjustability and personalization, while the SIM Max with slightly larger face positions weight at the rear of the club for more forgiveness and slightly higher launch. Finally, the SIM Max D is even more forgiving and designed to help golfers with a slice tendency.
SIM $699.99, SIM Max & SIM Max D $649.99

Garmin Approach S62 Golf Smartwatch
A sleek GPS golf watch that integrates critical course information and full-colour mapping, Garmin’s Approach smartwatch offers a readable 1.3-inch colour touchscreen and scratch-resistant ceramic bezel. It’s loaded with optional features, including PinPointer which shows golfers the exact direction of the pin, PlaysLike Distance to adjust yardages to compensate for uphill and downhill shots, and Hazard View for quickly scrolling through each hazard on the map to acquire critical distance information. The Approach S62 boasts enhance wrist-based heart rate monitoring, Pulse Ox sensors to estimate blood oxygen saturation levels, and smart notifications to receive emails, texts and alerts.
$499.99 US

Bushnell Tour V5, Tour V5 Shift Laser Rangefinders
Recent studies say 90 per cent of golfers use a rangefinder or GPS. Bushnell Golf delivers with its new Tour V5 and Tour V5 shift laser rangefinders. An updated slope algorithm in the Tour V5 Shift model with Slope-Switch Technology offers maximum reading capability. Both models use the new PinSeeker with Visual JOLT technology – a red ring now flashes as JOLT vibrates to give the golfer even greater feedback and confidence to know they have locked onto the flag. There’s a built-in BITE magnetic cart mount with these rangefinders, which offer range performance of 5-1,300 yards (400+ yards to a flag).
Tour V5 $299.99 US, Tour V5 Shift $399.99 US

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A leading Canadian communications professional. Corporate office www.JeffreyReedReporting.com established 1989.